I’ve been working on my documentary for four months now, and I’ll tell you – I’ve learned a lot. I sound like a broken record when I say that this is not a one person job. I’ll also say that I’ve had some good help along the way, I’m not always alone. Since the beginning [...]

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It appears now that my sisters blog and mine has become a conversation amongst each other. I give her advice she gives me advice. But alas, it’s being shared in the right spot – a place where everyone can see it, and anyone can respond. She asks, “What would be your top three pieces of [...]

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Levi’s is looking for a hip woman passionate about fashion who has an existing online presences through twitter and facebook. The campaign is called “The Search for the Levi’s Girl”. If you or a friend fit that profile and want to live and work in SF this summer you should check out this video and [...]

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This is a simple use of social media that I think should be used as an example of how to effectively get people to send out your message. First off, it’s simple. You show up to the page – you probably got there from a friend. You log in to twitter using their simple OATH [...]

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I’ve come across another great advertisement that caught my attention through video sharing on Twitter. This ad was created for the TOMTOM phone by an ad agency called Pool Worldwide based out of Amsterdam. Pool Worldwide did a great job creating a compelling video that would capture our attention online for a whole two and [...]

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Over the last couple of weeks, I’ve been inspired by Jamie Oliver and his ambitious campaign that I first discovered through his TED Talk. Every year TED awards one person the TED prize of $100,000 and “One Wish to Change the World” – which is basically the tools and connections that a conference like TED [...]

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