I’ve come across another great advertisement that caught my attention through video sharing on Twitter. This ad was created for the TOMTOM phone by an ad agency called Pool Worldwide based out of Amsterdam. Pool Worldwide did a great job creating a compelling video that would capture our attention online for a whole two and [...]

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It’s been a long time since I’ve seen or thought about the idea of clickable videos. I remember two or three years ago, before I worked for Seesmic, seeing a company working on this. After connecting with my good friend Liz Gannes, an editor for NewTeeVee.com, I was pointed to videoclix.tv who has built this [...]

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I was recently introduced to a company called 37 Signals by my boss Loic. I had heard of a couple of their products and although I do not use any, I know several people who use Basecamp and Ruby on Rails. In fact, because I’m not a coder working in a coder’s world, I find [...]

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A while back, IKEA made this wicked awesome ad campaign that I never wrote about. I recently came across it again when doing some social network advertising research. The video says it well, but the basic gist of the campaign revolves around photo posting on Facebook. What they did was post photos of IKEA products [...]

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GEICO Careers looks like a pretty cool company to work for. I don’t know that I would necessarily want to work as an employee answering phones anywhere, but whoever has the job of social media marketing for GEICO has a pretty cool job. What makes this particular video really smart is that it highlights the [...]

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I’m not sure if this ad passes the “Is My Ad A Cliche?” test. I mean, it is an ad for dog treats so it seems like it should pass. Either way, it’s so damn amazing. Advertisers, you’ll get me with slow motion every time – but slow motion dogs?? Give me a break that’s [...]

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